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Special Guest Speaker Jeffrey Shaw: Make Your Photography Business Irresistible By Speaking The Secret Language Of Your Ideal Customers

  • Tue, August 06, 2019
  • 6:00 PM - 9:00 PM
  • Ability 360: 5025 E Washington St, Conference Center, Phoenix, AZ 85034


  • AzPPA Member Rate (must be logged in as a member to select this free rate)
  • First Time Guests to an AzPPA Meeting is free for their first meeting.
  • Rate For Non-AzPPA Members

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Special Guest Jeffrey Shaw 

Make Your Photography Business Irresistible By Speaking The Secret Language of Your Ideal Customers

Jeffrey Shaw is host of the popular business podcast Creative Warriors, a TEDx speaker, a featured storyteller on The Month, and a nationally acclaimed keynote speaker at creative and business conferences.

For more than three decades, Jeffrey has been one of the most sought- after portrait photographers in the U.S., photographing the families of such notables as Tom Seaver, Pat Riley, David Bloom, Stephanie Seymour, and C-Suite executives from Twitter, Anheuser Busch, 3M, as well as Wall Street leaders too many to mention. His portraits have appeared on the Oprah Show, in People magazine, O Magazine, and others.

Having a keen eye isn’t just for what one sees, but also for what one senses. Jeffrey Shaw, a.k.a. the Lingo Guy, uses this honed intuition developed as a photographer to teach entrepreneurs how to attract their ideal customers by speaking their Secret Language.

He’s the author of the book, LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible.

Jeffrey is the father of three adult children and resides with his two dogs in Miami. 

Program Description:

Make Your Photography Business Irresistible By Speaking The Secret Language of Your Ideal Customers

Have you ever noticed that the clients you jump through hoops for are often the least profitable? While the clients that are the easiest to work with spend the most amount of money? Those are the clients you want more of, right?

Imagine a photography business where every one of your clients is worth your time and effort. Imagine no longer having to convince people of your value and the value of professional photography and instead, only work with people who already value you and what you offer.

The problem is that in your business there is a gap. A gap between your brand messaging, how to promote your business, and what your ideal customers need to see, hear, and feel to be motivated to work with you. However, by speaking the Secret Language of your ideal customers—their Lingo— you will close that gap. In this program, you’ll learn how to attract your ideal customers, offer the services they most want, and develop experiences to wow them.

The result will be a photography business that is more profitable, you’ll be able to create your best creative work, and build relationships with clients who will come back year after year and will rave about you to their friends. Not only will your business become irresistible, but running your business will be easier than it’s ever been and your life more fulfilled.

You can also purchase signed copies of LINGO in advance (there’s a bulk rate- 30% off. Total cost is $13.27 per book) or purchase that evening for $18.95 and Jeffrey will be doing a book signing.   If you are interested in pre-ordering a book, email Andrew Faulds at andrew@studio3images.com by July 20th .

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